Fashion

Maiden Cricket x Mika & Co. Creative

For the women and girls’ sports apparel brand Maiden Cricket, Mika & Co. Creative was contracted to create brand assets, grow and manage four social media accounts, and launch the 2025 ambassador programme, featuring over 114 ambassadors globally.

We also led the e-commerce website relaunch, developed sales material for the Maiden sales team, and managed Maiden’s 2024 e-commerce and lifestyle photoshoots in the UK.

Brand Asset

Content Creation

Brand Asset Development

We designed and produced a full suite of brand assets – including presentations, pitch decks, flyers, business cards, and newsletter templates – ensuring a cohesive, professional brand image.

Social Media Management & Growth

We successfully grew and managed four distinct social media accounts, overseeing all content creation and community engagement to foster a vibrant and consistent online presence.

Ambassador Programme Launch

We spearheaded the launch of Maiden Cricket’s 2025 ambassador programme — a truly global initiative with over 114 ambassadors across the UK, South Africa, New Zealand, and Rwanda.

E-commerce Website Relaunch

We led the navigation and design refresh for Maiden Cricket’s e-commerce site, improving the user experience and elevating the brand’s visual identity.

Sales Material Creation

We created essential sales tools to support the Maiden sales team — including sell-in materials, line sheets, and brand collateral to drive outreach and conversion.

Photo/Video Shoot Management

We led the navigation and design refresh for Maiden Cricket’s e-commerce site, improving the user experience and elevating the brand’s visual identity.